In the 1980s, injectable bovine collagen fillers were introduced to the cosmetic surgery market and quickly became the standard for lip augmentation. This was a welcomed alternative to silicone injections, which had been used in the 1960s but were met with fear and protest due to potential health risks. Clinics reported an immediate 70% increase in consultations for lip filler treatments, and the trend has continued to this day. Nowadays, fillers are much more sophisticated and are made of hyaluronic acid, a substance found naturally in the body and in many skin care products.
They have become so popular that they are no longer reserved for celebrities, and can be seen on the Instagram pages of reality stars and influencers alike. In fact, lip fillers are now the most Googled beauty treatments in the UK. The history of lip fillers dates back to the early 19th century, but it wasn't until the 1990s that human collagen lip fillers took off in a big way. Thanks to today's state-of-the-art technologies, lip augmentation is now safe, affordable and natural-looking, with minimal downtime.
The most popular product is Juvéderm, which provides gentle volume to the lips and skin folds in the corners of the mouth and nose. Lip fillers used to be a rare and risky luxury reserved for the wealthy, but now they are more accessible and affordable than ever before. With Cosmo's recent transmission of lip injections via Facebook Live, it's clear that interest in this treatment remains high, indicating that its long history will continue.